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Donald Mitchell

Donald W. Mitchell is a professor at Rushmore University. For more information about ways to engage in fruitful lifelong learning at Rushmore to increase your influence, visit http://www.rushmore.edu .
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 Articles by this Author

Dig Deeper and Write It Again

This article describes and illustrates the four steps for developing professional writing career as a nonfiction author.

Most people want to write a book and develop an audience. That desirable success can be achieved by anyone with an appealing topic who obtains the support of talented researchers, editors, and public relations counsel. For some, the challenge is developing an attractive-enough topic. Even there, help is available from experienced authors and editors.

A Guide to Effective Promotional Plans

Since the Internet blossomed, writers have to think differently about how to attract readers. Sites where you can post short essays offer amazing opportunities to reach the market.

People read more book reviews than books. This article describes how you can use writing book reviews to share messages and direct attention toward important lessons that will help people.

Do you want to be the best-read author in your field? Well, you can be . . . by writing and publishing online reviews of all the important books in your field. This article explains more.

Use Web 2.0 Sites to Improve Your Writing

Unless you are a famous author, you don't get enough feedback from readers to know how to make your writing more effective and interesting. Feedback from Web 2.0 sites can fill that gap through reader votes and comments on what you have to say.

A business expert can save you hundreds of hours by directing your writing and editing into the most productive paths from the beginning. In this article I show the problems involved in waiting until the last minute to get that advice.

Great challenges occur during the publishing process. The distance between draft manuscript and accepted material is vast. And there's never enough time. We offer practical and inspirational advice for how to make this interlude more productive and less stressful.

Do you want to get your story out to the public? Writing a book may appeal to you as a way to affect culture and society. Writing a book may be different than you think, as I describe in this article.

How Not to Write a Business Book

A lot of "experts" tell you easy ways to write books. Here are reasons why some of that advice doesn't work.

Everyone learns differently. To gain the most attention and understanding you need to provide a variety of story-telling-based ways to explain what you are doing through books. This article explains how to get started.

Selling books is viewed by many authors as a way to make money, but if you want influence getting readers is a much better idea. This article explains how to reach hundreds of thousands of readers.




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